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November 27th, 2014

The Oscars Launch New Real Time Feature

The Oscars Launch New Real Time FeatureIt’s those rare, special moments – the unexpected win, a nominee’s total in the moment joy, a tearful tribute, or a joke that is so right on the nose – that we all hold our breath for on Oscar night.  This year, Oscar.com will bring viewers select “Real Time Oscar Highlights” almost instantly after they debut on the live broadcast, www.oscar.com/real-time.

“There are always those high points in the show that people immediately want to see again, talk about and share with others,” said Karin Gilford, senior vice president of Digital Media, ABC Television Network. “Now fans can do that almost instantly on Oscar.com.  We think this really rounds out our overall digital experience, which is designed to be the perfect complement to the live telecast.”

Another key feature of the digital experience is the official “My Picks” interactive ballot, which fans can use to go head to head with friends on their Oscar prediction skills.   The ballots can be printed or used online.  Oscar.com and the iPad app will refresh and calculate results as categories are presented.  The game is shareable via Facebook.

To further capture the pulse of the night, fans can visit the Oscar Buzz page, which is the twitter hub for all things Oscars.  The insiders tab contains tweets and pictures from nominees, presenters’ official accounts, as well as 20 surprise celebs that will live tweet from home.  On Sunday, the page will feature a leader board of all the #bestdressed tweets.  The top five will be featured on “Good Morning America” Monday morning.




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