Transformers Movie Game

Posted by: Michael
Activision has announced it will develop console, handheld and PC games based on Hasbro's renowned TRANSFORMERS brand. The first game will be tied to the much-anticipated July 4, 2007 movie release of the live action TRANSFORMERS film from DreamWorks Pictures and Paramount Pictures. Quote:
"TRANSFORMERS has all of the elements necessary to translate incredibly well into video games," said Mike Griffith, president and CEO, Activision Publishing, Inc. "We look forward to bringing the TRANSFORMERS robots to life with the latest interactive technology and graphics." The announcement of Activision as the global game publisher for the TRANSFORMERS brand marks the beginning of Hasbro's commitment to bring its well-known toy and game brands further into the digital media space. This effort follows the reacquisition of its video gaming rights from Infogrames Entertainment SA in June 2005.

You can read the entire report here: Transformers Movie, Game Cometh. When you done checking out the low down on the game check out the official site for other cool stuff! In 1984, the Transformers brand took the world by storm with its compelling saga of the "Robots in Disguise," and quickly became a childhood rite of passage with a tremendously successful toy line from Hasbro and Takara, comic book series, television program and animated feature film.  Twenty years later, a new generation of kids has discovered the excitement of the Transformers brand and the legendary characters, such as Optimus Prime and Megatron, that truly are "more than meets the eye.

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