Transformers Video Game Cometh

Transformers is becoming a movie, and now Activision making it into a video game. Game-Reviews.ca quotes Activision president as saying:

"We are thrilled to work with Activision to bring the widely popular TRANSFORMERS brand to the world of digital entertainment and introduce millions of consumers to our best-known TRANSFORMER and biggest hero of all time-OPTIMUS PRIME," said Jane Ritson-Parsons, president of the Hasbro Properties Group (HPG). "As the leading developer of video games, Activision shares our passion and excitement for the TRANSFORMERS story line. We know this world-class and creative team will bring TRANSFORMERS to life in powerful and exciting ways as we immerse a broad audience in this pop-culture phenomenon." Read the entire article.

In 1984, the Transformers brand took the world by storm with its compelling saga of the "Robots in Disguise," and quickly became a childhood rite of passage with a tremendously successful toy line from Hasbro and Takara, comic book series, television program and animated feature film.

Twenty years later, a new generation of kids has discovered the excitement of the Transformers brand and the legendary characters, such as Optimus Prime and Megatron, that truly are "more than meets the eye."