Cereal Heroes Save the Day

Fable Works, LLC, a movie production and animation company announced today that it is producing the original 3D-animated Feature Film Cereal Heroes! for theatrical release in 2010. The movie will be produced at Sparx Animation Studios in Paris, France and Ho-chi-min, Vietnam. The story follows the adventures of cartoon cereal-box-mascots who are mistakenly brought to life when a plan to replace the world's fallen superheroes with characters from comic books goes awry. These unlikely 'Cereal Heroes" with ridiculous powers soon find themselves alone and on the run in an unfamiliar world that only they can save from certain destruction. "Cereal Heroes!" is a great action-adventure comedy for the whole family," said Fable Work's Producer Jean-Philippe Agati.

"People of all ages will fall in love with these misfit cereal-box mascots as they attempt to save the world from the most powerful super-villains of all time." Writer David Meinstein optioned the property to Fable Works in 2007 and is writing the screenplay. Meinstein is best known for his work as writer and producer of the fan-favorite G4 Television program, "Portal." Noted artist Stephen Silver is designing the characters for the film which is currently in pre-production. Silver's best known work includes the character designs for "Kim Possible", "Danny Phantom" and the "Clerks" animated TV series.

Odyssey Entertainment Limited is the international sales agent for "Cereal Heroes!" and will begin pre-selling the feature at the 2008 Cannes Film Festival. "We are delighted to be working with Sparx Animation Studios on this project." said Fable Work's Producer Laddie Ervin. "They are a highly skilled and talented group who know how to deliver feature-film quality 3D-animation on time and on budget." Sparx Animation Studios is currently completing work on their first feature film, "Igor", which is produced by Exodus Production and will be distributed by the Weinstein Company for theatrical release in October 2008. "Igor" is a playfully irreverent comedy that brings a new twist to the classic monster genre.